-
Producing a brochure about a research business for an audience that lives and breathes research is no ordinary task. But Gosling Research, one of the marketing industry’s leaders, asked us to do just that.
With a sophisticated, research-savvy design audience firmly in mind, we delivered a brochure that said everything about predictability, but in an unpredictable way.
We threw out the all-so-obvious statistics, diagrams, charts and proof-points, and replaced the high-brow data-driven arguments with softer, more thought-provoking, and more conceptual imagery.
We invited the audience to enter into a conversation about the value of research, rather than blinding them with facts and figures.
Distinctive by being different? This piece strengthened the Gosling brand immeasurably. And research didn’t need to tell us that – they did.
-
What we delivered
- Corporate brochure
- Direct mail campaign
- Marketing collateral
-
Relevant expertise
- AA
- ABN Amro
- Aprilia
- BAFTA
- Barclays
- BT
- Cambell Hooper
- Chatsworth Road
- City of London
- Clinical Solutions
- Colston Hall
- Compel PLC
- Concerto Live
- Daiwa Securities SMBC
- District Surveyor’s Office
- Esselte
- Form IT
- Forster Inc
- Fried Frank
- Gosling Research
- Green Square
- GSK
- Hamiltons
- Harry Bang Bangs
- Herbal Inn
- Hewlett Packard
- Home Retail Group
- HSBC
- IBM
- Jaguar Cars
- Lee Kum Kee
- Lloyds TSB
- Maghull
- Make
- Mergermarket
- Multiplex
- Oracle
- Orange
- Panacea Services
- PPM Ventures
- Q8 Petroleum
- Reuters
- SCC
- SCH
- Somerfield
- Sun Microsystems
- SVT
- Swarovski
- Symantec
- T-Mobile
- The Debt Counsel
- The Neil Cowley Trio
- The Security Company
- Tower Bridge
- Weil, Gotshal & Manges
- World Rally Championships
- Xact