Panacea Services / Branding / Digital / Marketing communications

• When your brand positioning talks about being the natural choice and leader in added value IT solutions, you better make sure you practise what you preach.

  When we united Panacea Services behind a corporate promise, which claimed ‘Services and solutions that do exactly what they say on the box’, they had to ensure that they could demonstrate their claims with strong evidence, testimony and consistent messaging.

  We completely redesigned and restructured the website so that the brand promise shone through.

  We ensured browsers could navigate their way to the most appropriate solutions in a very short space of time and find out exactly how Panacea embraced the problem, implemented a solution, and delivered tangible results.

  We made certain the joined up brand messaging worked seamlessly, not only across the web, but corporate literature and promotional collateral too.

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• What we delivered

  • Messaging, values and positioning
  • Brand guidelines
  • Corporate website (including CMS)
  • Corporate literature

• Relevant expertise

  • Branding
  • Digital
  • Marketing communications